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  • Marketing
  • Export and Sales promotion targeting international tourists
  • President's message

we are principally engaged in the following three areas

  1. Providing information and sales marketing support for businesses with a high potential but no means of finding or communicating with prospective partners.
  2. Support for PR activities to effectively expand overseas business by developing various types of promotional tools and collaborating with foreign media planners.
  3. Human resources training and support for sustainable and constructive corporate activities.

Products from Ehime!

※Alphabetical order

Extra fine seafood soup stock (30 pcs), Yasumaru Ao (Blue)

Company name
Will be Co.,Ltd.(Takahashi Store)

Product characteristics

Eight Flavor ingredients (Tuna Flakes、Muneta Bonito Flakes、Bonito Flakes, Sardin…

Organic Infrared Dried Kale 2g x 30 pieces

Company name
Enseki Aojiru Inc.

Product characteristics

1. JAS-certified organic food 2. 100% additive-free organic kale powder that use…

Blood Orange Peel 3.2-68

Company name
Ozaki Shokuhin Co.,Ltd. 

Product characteristics

Sliced blood orange peel into3.5mm thick with sugar content of 68 degree.   

Strong Soyman!

Company name
KONBUMORI Co.,Ltd.

Product characteristics

Ideal snack for athletes. Contains a lot of protein which makes muscles stronger…

Tenobe Yuzu Soumen

Company name
Goshiki Soumen Morikawa Co., Ltd.

Product characteristics

Enjoy its smooth texture and refreshing and rich Yuzu flavour.

Horse mackerel sausage 80g

Company name
Seinan Kaihatsu Co.,Ltd.

Product characteristics

Fish sausage made with Japanese horse mackerel, carefully processed with a grind…

Fuwafuwarin (Fluffy Kamaboko)

Company name
Hassui Kamaboko Co.,Ltd.

Product characteristics

Finely sliced Kezuri Kamaboko is a traditional food in Nanyo region of Ehime Pre…

Premier Yellowtail Fillet

Company name
Morimatsu Suisan Reito Co., Ltd.

Product characteristics

We developed our technology to prevent a discoloration of dark flesh due to our …

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Uwajima Jakoten

Company name
Yasuoka Kamaboko Co., Ltd.

Product characteristics

Fish sausage mainly made with lanternbellies unloaded in Ehime. We carefully pro…

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Our marketing strategy

What is marketing with Nourish Japan

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Local producers and manufacturers

Japanese producers and manufacturers who produce and sell safe and secure foods to contribute to your diet, health and beauty.

Nourish Japan, LLC.

Using our multilingual online catalogues and original sales promotion tools, we present the exceptional characteristics of Ehime products, such as taste, food security, nutritional value, quality and production details, and promote your products to restaurants, hotels and relevant facilities. We can help to put in place your sales channels and commercial distribution to ensure stable exports as well as handling PR activities and collaborating with foreign media planners.

VietnamRestaurants, hotels, wholesalers, etc.

Companies and associations looking for trustworthy products that represent the unique food culture of Japan.

Case studies

Case 1We provide support for sales and marketing for small businesses.

We introduce products to wholesalers and restaurants for companies that may have difficulties developing oversea business on their own. We also organise tasting events at international food fairs.

Our marketing strategy

Export and Sales promotion targeting international tourists

Foreign visitors for sightseeing or on business

We help with PR activities targeting foreigners
who visit Ehime for sightseeing or on business
to raise awareness of products.

Producers and manufacturers considering overseas expansion

We grasp marketing trends and the needs of producers
and manufacturers who wish to expand their sales overseas, and we ensure:
Market research – Planning – Marketing tests – Distribution.

  • Producers/Manufacturers
  • Hotels/Shops
  • Mail-order companies
  • Advertising agencies

Nourish Japan, LLC.

We listen to the needs of producers and manufacturers carefully and create appealing PR materials for foreign consumers.
We plan and develop promotional tools collaborating with advertising agencies and foreign media planners to consolidate your sales promotion.

Case studies

Case 1We help with your sales
promotion activities.

  • *※Case study of
    KONBUMORI Co.,Ltd.
  • *※Case study of Non Profit Corporation
    Iyo Kokorozashi University

We develop sales promotion tools based on an analysis of import partner countries and foreign visitors. We create promotional materials not from translations of existing information for domestic consumers but rather from original content created to showcase each product and service effectively for a given market. We are proficient in the many languages and cultures of your future and/or current foreign partners and customers.

Case 2We train staff to be determined and productive.

Based on both our academic and practical knowledge and skills in the field of leadership development, we propose employee training programmes collaborating with domestic and international organisations using our worldwide network. One essential factor to develop overseas sales expansion and to respond to the needs of foreign visitors is well trained staff that can negotiate difficult issues with tact and persistence in an intercultural environment. We arrange diverse programmes such as: lectures, practical training, overseas internships etc., according to the needs of each company.

MESSAGE

Message from the President of Nourish Japan

For a sustainable society

It is projected that the falling birthrate and ageing population in Japan will continue to affect our society, both socially and economically.
The shrinking domestic market is one of our main concerns.
Today, many businesses have a strong interest in overseas markets and in securing and developing their own sales channels.

 

In contrast, when we look at the global situation, there are considerable challenges, such as food and energy shortages and environmental issues in relation to the population explosion in Africa and Southeast Asia.
According to the Food and Agriculture Organization of the United Nations (FAO), global food demand is expected to increase by 70% by 2050.
In order to satisfy these global needs we will have to find the means to feed 219,000 more people per day.

 

Our advanced knowledge about production technologies and food resources can now come into play. We also believe that by collaborating effectively with global human resources that it is possible to create a sustainable and desirable society for each and every person.

 

we are principally engaged in the following three areas

  1. Providing information and sales marketing support for businesses with a high potential but no means of finding or communicating with prospective partners.
  2. Support for PR activities to effectively expand overseas business by developing various types of promotional tools and collaborating with foreign media planners.
  3. Human resources training and support for sustainable and constructive corporate activities.

We analyse each and every business to ensure the best results.

Nourish Japan, LLC.|Michiko Izumitani

Profile

President of Nourish Japan, LLC.
Ph.D. in psychology, Natural food coordinator, Part-time professor of University teacher

Michiko Izumitani was born in Matsuyama, Ehime Prefecture. At 22 her love of the United States led her to study at The City University of New York. While studying there, she was moved by the words of a classmate devoted to both study and volunteer work: “We always need to be conscious of the role we play in our family, school or workplace and the society we live in.”
After graduation, she became involved in English education and various volunteer activities and local civic actions. She decided that she would like to “foster human resources that fully understand social interdependence, find social challenges and contribute to positive social evolution by cooperating with diverse populations.
Between 2007 and 2013, her time was principally dedicated to planning and sales activities for fair trade products and traditional handicrafts from Ehime in various events, collaborating with volunteers with the objective of conserving cultural traditions that develop pride and confidence among the local people.
In 2007, she started graduate studies to research methods for developing human resources to contribute to society. Since 2008, she has been involved in leadership and cross-cultural studies and teaches psychology mainly at Ehime and Matsuyama Universities. She has already developed and implemented more than 50 leadership study programs worldwide.
In July 2016, she established Nourish Japan LLC. with the goal of creating a sustainable society building on the interaction between practical experience and training.

COMPANY

Company Profile

Company Name
Nourish Japan LLC.
Mission Statement
Nourish to Flourish!
e-mail
nourishjapan@gmail.com
Address
611-2 Doida-cho, Matsuyama, Ehime, 7900056, Japan
President
Michiko Izumitani
Date of Establishment
July 11th, 2016
Capital
7 million yen
What We Do
Overseas Business Development, Human resource development/recruitment support, Interpretation/Translation
Number of Employees
2
The main Bank
Ehime Shinkin Bank
Main Business Partners
Non Profit Corporation Iyo Kokorozashi University
Japan Agricultural Development

COMPANY

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